Retail Management

The sale of goods and services to customers, with the purpose of earning profits, is referred to as retail. Retail is the final stage in the supply chain. Keeping up with the times, retail shops have evolved into shopping malls and modern retailers have to take care of a range of strategic decisions. Hence, Retail Management as a discipline has gained immense popularity.

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Learning Outcomes

A program in Retail Management aims at ensuring that learners gain thorough knowledge and understanding of the retail sector and the way it operates, so that it becomes easy for them to identify issues and appropriately redress those issues for the efficient functioning of any retail business. A student of Retail Management has an understanding of how marketing techniques can be used for successfully interacting with customers and knows the various retail strategies and formats of the retail industry. Retail Management programs prepare students with regard to dealing with customers and understanding their requirements as well as grooms them to be efficient at managing retail crises.

As a Retail Management student, you will be good at developing retail marketing strategies and marketing plans, managing retail channels, multi-channel retailing, inventory systems, retail store operations along with strategizing about store locations and their design. Knowledge of Retail Management makes you aware of consumer buying behaviour and patterns and the intricacies involved in managing small and large retail businesses as well as the financial implications.


Global Retailing Consumer Behaviour Introduction to Retail International Logitics & Supply Chain Management
Marketing Research Merchandising Management Sales Managements Inventory Management
Retail Marketing Retail Store Design and Location Buisness Ethics, Goverance & Risks Retail Store Operation and Inventory Management
Trends in Restail Store Operation Customer Service Management Retail Management Perpective
Buisness Communication Pricing inn retail Principles of Marketing Economics Multi-channel Retailing
Buying Merchandising Visual Merchandising Category Management Technologies in Retail
Customer Retention

Does the retail industry fascinate you? Do you want to be part of this growing retail industry and have a successful stint in it? Are you Curious about store management, store layout and design, optimal product assortment, Customer Relationship Managements (CRM) systems, Visual Merchandising,Reetail Buying and Pricing and techniques to build rappot with team and customers? Enrolling in a program in Reatil Management from a Reputed university/institute will offer you knowledge on all these functions, and much more, to succeed in your career in the retail industry.

A flourishing career in the retail industry awaits you, when you have a degree in Retail Management and you can easily gain employment in any of the following profiles-

  • Retail Manager
  • Store Manager
  • Assistant Store Manager
  • Retail Operations Manager
  • Merchandising Manager
  • Display Specialist
  • Customer Service Manager
  • Supply Chain Distributor
  • Sales Manager
  • Department Manager
  • Retail Merchandiser
  • Warehouse Manager
  • Retail Buyer
  • Brand Manager
  • Retail Designer